Seminar of Lee & Ko Vietnam at 'KIPO - KOTRA 2023 Counterfeit Product Identification Briefing'
On October 10 (Tuesday), the Vietnam Team of Lee & Ko participated in the 2023 Counterfeit Product Identification Briefing in Hanoi, Vietnam, jointly hosted by the Korea Intellectual Property Office (KIPO) and the Korea Trade-Investment Promotion Agency (KOTRA), and provided speeches on the current status of counterfeit products of Korean brands in Vietnam and how to respond such IP infringement.
Together with the Korean Intellectual Property Office and the Korea Trade-Investment Promotion Corporation, the Vietnam Team of Lee & Ko conducted online market research through major Vietnamese e-commerce sites, Lazada and Shopee, and also conducted on-site market research focusing on major Vietnamese cities such as Hanoi, Danang, and Ho Chi Minh City to understand the current status of Korean companies being infringed on intellectual property rights due to counterfeit products in Vietnam. In addition, by analyzing the types and methods of infringement, how to respond to intellectual property infringement through counterfeit products and what to pay attention to in practice in the local business filed, the Vietnam Team of Lee & Ko provided in-depth legal investigation & analysis to Korean Intellectual Property Office and the Korea Trade-Investment Promotion Corporation.
At the 2023 Counterfeit Product Identification Briefing, Nguyen Ngoc Sang, a Vietnamese lawyer of Lee & Ko Hanoi office, introduced some IP infringement cases regarding counterfeit products of Korean brands found during the process of the above IP infringement investigation & analysis service, and explained in detail the grounds for infringement of intellectual property rights and legal remedies to.
Prior to the 2023 Counterfeit Product Identification Briefing, Vietnam Team of Lee & Ko invited key figures of Vietnamese officials who work for IP related authorities such as the Vietnam Directorate of Market Surveillance, Anti-Smuggling and Investigation Department, General Department of Vietnam Customs, and IPVIETNAM(Intellectual Property Office of Viet Nam), to the head quarter of Lee & Ko in Seoul on June 27 during their official business trip to Korea. At the meeting, Cho Joo Hee, a lawyer of Vietnam Team of Lee & Ko explained the current status of intellectual property infringement regarding Korean brand in Vietnam to the Vietnamese officials and had in-depth discussions with them on roles and cooperation between related authorities and private sectors for preventing and handling IP infringement related to Korean companies having business in Vietnam.
The Vietnam Team of Lee & Ko will continue to introduce and provide information regarding the latest trends and issues related to Vietnamese intellectual property right and legal practices to intellectual property-related organizations and corporates who are operating or preparing business in Vietnam as well as Vietnamese officials from IP authorities.